Kellogg Company (NYSE:K) recovered 10.38% of its value since hitting low of $51.34. The recent move of 6.3% gain helped the stock to close at $56.67 when trading ended on 7/3/2019. At a recent session, the prices were hovering between $53.37 and $57.21. This company shares are 2.56% off its target price of $58.12 and the current market capitalization stands at $19.38B. The recent change has given its price a 0.9% lead over SMA 50 and -24.42% deficit over its 52-week high. The stock witnessed 3.79% gains, 0.02% gains and 0.05% gains for the 1-month, 3-month and 6-month period, respectively. To measure price-variation, we found K’s volatility during a week at 2.7% and during a month it has been found around 1.98%.

What Does Kellogg Company (K) Do?

The company describes itself in regulatory filings as, “Kellogg Co. engages in the manufacturing, marketing, and distribution of ready-to-eat cereal and convenience foods. Its markets cookies, crackers, crisps, and other convenience foods, under brands such as Kellogg’s, Keebler, Cheez-It, Pringles, Murray, Austin and Famous Amos, to supermarkets in the U.S. It operates through the following seven segments: U.S. Snacks, U.S. Morning Foods, U.S. Specialty Channels, North America Other, Europe, Latin America, and Asia Pacific. The U.S. Snacks segment offers cookies, crackers, savory snacks, wholesome snacks and fruit-flavored snacks. The U.S. Morning Foods segment includes cereal and toaster pastries. The U.S. Specialty Channels engages in selling kellogg products to channels such as food service, convenience stores, vending and others. The North America Other segment includes U.S. Frozen, Kashi company, and RX businesses. The Europe segment consists of European countries. The Latin America segment comprises of Central America and Mexico. The Asia Pacific segment composes of Sub-Saharan Africa, Australia, and Asian and Pacific markets. The company was founded by Will Keith Kellogg in 1906 and is headquartered in Battle Creek, MI.” [Text can be found here: https://www.marketwatch.com/investing/stock/K/profile under company description.]

Kellogg Company (K) Top Holders

Institutional investors currently hold around $15.95 billion or 90.7% in K stock. Look at its top three institutional owners: Kellogg W K Foundation Trust owns $3.44 billion in Kellogg Company, which represents roughly 17.75% of the company’s market cap and approximately 21.57% of the institutional ownership. Similar statistics are true for the second largest owner, Blackrock Inc., which owns 25,939,485 shares of the stock are valued at $1.38 billion. The third largest holder is Keybank National Association/Oh, which currently holds $1.33 billion worth of this stock and that ownership represents nearly 6.88% of its market capitalization.

Kellogg Company 13F Filings

At the end of March reporting period, 324 institutional holders increased their position in Kellogg Company (NYSE:K) by some 21,229,863 shares, 323 decreased positions by 19,993,541 and 125 held positions by 257,999,519. That puts total institutional holdings at 299,222,923 shares, according to SEC filings. The stock grabbed 67 new institutional investments totaling 1,441,144 shares while 73 institutional investors sold out their entire positions totaling 2,098,825 shares.

Kellogg Company (NYSE:K) Insider Trades

Multiple company employees have indulged in significant insider trading. Kellogg Company disclosed in a document filed with the US Securities and Exchange Commission (SEC) that 10% Owner KELLOGG W K FOUNDATION TRUST has sold 100,000 shares of Kellogg Company (K) in the trading session dated Jun. 20, 2019. These shares are worth $5,495,000 and were traded at $54.95 each. The SEC filing shows that KELLOGG W K FOUNDATION TRUST performed a sale of 100,000 shares. The 10% Owner disposed these shares by way of transaction on Jun. 10, 2019. The company’s shares were given away at $54.84 per share worth to an income of some $5,484,000 to the account of KELLOGG W K FOUNDATION TRUST.

10% Owner, KELLOGG W K FOUNDATION TRUST, sold 100,000 common shares of Kellogg Company (K) in the open market. In a transaction dated May. 20, 2019, the shares were put up for sale at an average price of $56.58, raking in a sum of $5,658,000. After this sale, 64,131,838 common shares of K are directly owned by the insider, with total stake valued at $3,634,000,000.

In the transaction dated May. 10, 2019, a great number of shares sold came courtesy the 10% Owner; KELLOGG W K FOUNDATION TRUST disposed a total of 100,000 shares at an average price of $57.81, amounting to approximately $5,781,000. The insider now directly owns 64,231,838 shares worth $3,640,000,000.

Kellogg Company (K) Analyst Guide

Several analysts have released their opinion on Kellogg Company (NYSE:K), with 3 analysts believing it is a strong buy. Whereas 11 of them predict the stock is a hold. Also, there are 1 buy, 4 sell and 0 strong sell ratings, collectively assigning a 2.84 average brokerage recommendation [T1].